
The TITAN Group aims to grow as a multi-regional, vertically integrated cement producer, combining an entrepreneurial spirit and operational excellence with respect for people, society and the environment.
Its strategy is carried out through:
- Geographical Diversification
- Continuous Competitiveness Improvement
- Vertical Integration
- Focus on Human Capital and CSR
All TITAN activities are guided by its values embedded in Group Strategy:
- Integrity
Direct and open communication; transparency; credibility; ethical business practices
- Continuous Improvement
Learning organization; avoiding complacency; seeking new ways of doing business; taking calculated risks
- Commitment to Results
Setting clear objectives; setting high standards; delivering on commitments to stakeholders
- Value to the Customer
Anticipating and satisfying customer needs; providing high quality products and services; providing innovative solutions to create competitive advantage
- Know-how
Investing in knowledge; enlarging our reserve of knowledge; taking initiatives to acquire knowledge
- Corporate Social Responsibility
Putting safety at work first; caring for our employees; respecting and supporting local communities; being an active member of society; committed to sustainable development.
Pledges and commitments undertaken by the TITAN Group in line with its values, Code
of Conduct
and priorities include: